Minghua is managing partner of eChinaHealth which is integrated media for China healthcare and pharmaceutical segments. eChinaHealth services include digital platform and media, conferences and events, data and consulting, and social network and community.
Before founding eChinaHealth/eChinaChem, Minghua was the Business Manager at Amazon.com, where he was responsible for critical web metrics in customer acquisition, retention, and monetization. Before joining Amazon, he was a management consultant at Booz-Allen & Hamilton San Francisco office and Hong Kong office. He advised many of the world’s top corporations on strategic issues such as global business portfolio optimization, sales and distribution channel restructuring, mergers & acquisition, organization transformation, and corporate governance.